Maximizing Your Influencer Marketing Strategy: The Importance of Setting and Tracking KPIs
The influencer marketing market in Poland is developing dynamically, and brands spend more money increasingly on cooperation with online...
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- Dec 12, 2022
- 6 min
Influencer Marketing Needs A Good PR Person
The world of influencers is full of contradictions. While the global influencer marketing market records colossal growth yearly, in...
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- Nov 21, 2022
- 3 min
Uncovering the Information Habits of Generation Z: Where Do Young People Look to Find What They Need
TikTok is often thought a platform for trendy dances and catchy music, but for Generation Z, it's becoming much more than that. In fact, ...
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- Nov 14, 2022
- 3 min
Poles Embrace Podcasts: Insights from the 2021 "Podcast Listeners in Poland" Report
Podcasts are on the rise in Poland, with one in five internet users listening to them at least once a week, according to a nationwide...
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