Discover why Public Relations in Poland thrives with boutique agencies like Awesome PR Girls. Learn how Public Relations in Poland can boost your brand.

Planning to launch a travel brand in Poland? Discover how PR, local media, and influencers can drive awareness and trust.

Do you have a great food product that you’re planning to introduce to the Polish market? Don’t act too quickly - a good promotional plan is essential for effective sales in the food industry. If you want to learn step-by-step how to promote a food product in Poland, keep reading!   What should you consider when creating a promotional plan? Numerous factors need to be considered. Here are a few of the most important ones, written from the perspective of experts in PR FMCG in P

Promoting a food product in Poland can seem overwhelming, especially for a foreign brand. How to increase brand success?

In a media landscape that never sleeps, it’s essential to use the power of innovation to captivate audiences and forge lasting...

The cosmetics market in Poland is experiencing dynamic growth. Currently, it is worth over 31 billion PLN , and experts predict further...

Appropriate brand promotion in Poland should be based on the joint action of public relations and classical marketing. Only then can you simultaneously work on sales activities and build a positive image among customers, competitors, media, and business partners. However, it is not difficult to guess that PR influences marketing, naturally contributing to increasing or decreasing sales of products or services. However, there are many ways to measure how effective PR activitie

What do you have to determine before creating a PR campaign in Poland? Here is what you can expect from a professional PR agency in Poland.

Influencer marketing is a type of marketing that is often considered an absolute necessity in Poland. Even small brands use it, promoting...

Building image and brand awareness is one of the main goals of PR campaigns in Poland - and at the same time, one of the most difficult to measure. What metrics to measure the effects are most often used by PR agencies in Poland? Which of them would be effective in what situations? What else is worth remembering? If your goal is to build brand awareness Suppose you have a new business or start-up. Even if you provide the best product or service, people don’t know about you ye

Informative and practical content is the best way to support PR. Here are some rules you to stick to when doing PR campaigns in Poland.