Discover measurable PR outcomes in Poland: the best KPIs, essential metrics, and real results from PR campaigns with Awesome PR Girls.

Building image and brand awareness is one of the main goals of PR campaigns in Poland - and at the same time, one of the most difficult to measure. What metrics to measure the effects are most often used by PR agencies in Poland? Which of them would be effective in what situations? What else is worth remembering? If your goal is to build brand awareness Suppose you have a new business or start-up. Even if you provide the best product or service, people don’t know about you ye